February 10, 2022

Lobang: https://www.moneydigest.sg/5-exciting-spots-for-valentines-day-dates-in-singapore/

Take your special someone or gather your beloved squad for a memorable Valentine’s Day date!

The day of love is just around the corner. If you are scrolling through this list, there is a chance that you might be out of ideas on how to impress your significant other. Whether you are still looking for the perfect gift or the perfect experience, here are some exciting spots that you can visit in Singapore. May you enjoy your romantic time together!

#1: TUFTING TOGETHER

Similar to embroidery or knitting, tufting is a type of textile craft in which a thread is inserted on a primary base. It is traditionally used for making rugs. Since then, it has made its comeback and has won the hearts of many.

What better place to take your significant other than at the first tufting studio in Singapore? Nestled in a two-story shophouse along Circular Road, Tuft Club offers workshops for tufting a rug and more. You will be guided by staff members on how to operate a tufting gun and how to use different techniques throughout the session.

Their 4.5-hour session costs S$195 per person. Book here.

#2: A DAY WITH BAE

Spend a day with bae at a place filled with flowers and greenery – visit Gardens by the Bay! Let your romantic side shine through as you feast your eyes with colorful floral arrangements, indoor waterfalls, and attractions like the Flower Dome.

From now until 20 Feb, Flower Dome displays the “Dahlia Dreams”. Admire the field of over 2,000 blossoming dahlias made up of over 70 cultivars. What’s more? The larger-than-life floral lanterns featuring peonies and narcissuses are a part of the River Hongbao’s display. All these come with spectacular lights in the evenings!

To secure your spot in advance, you can book your ticket online here.

#3: PLAY WITH REALITY

Let your squad figure out what’s real and what isn’t at HeadRock VR. Singapore’s first VR experience makes for an entertaining Valentine’s Day date. Play with reality as you choose between eight different thematic attractions. If your friends or your partner enjoy trying new things, this can be ticked off your bucket list!

Price for the HeadRock VR Single Play + Cable Car ride starts at S$13 (T&Cs apply). As HeadRock VR is in Sentosa Island, you can combine your booking with other attractions like Universal Studios.

#4: ICE CREAM FOR INTIMACY

Indulge on a sweet date at the Museum of Ice Cream. The museum recently launched a playful romance-themed attraction that allows its guests to explore the definitions of intimacy, whether as a couple or as friends.

Share memories with your loved ones at the Cone-nection Cube. Here, you will be completing a series of quests that will enhance your bond. Along the way, you will encounter new Instagrammable corners including a mirrored disco room. Feel free to snap a sweet moment together!

Best of all? All visitors will be given a complimentary Hendrick’s Lunar Gin cocktail and unlimited sweet treats as part of the experience. You can buy your tickets here.

#5: AESTHETICALLY PLEASING HIGH TEA

Sweep your lover off her feet by taking her on an escapade at a Moroccan-inspired cafe called La Fez. Check out their menu that is sprinkled with Middle Eastern delights. Apart from this, you can indulge on a Sultana High Tea Set, which is priced at S$45.90 for 2 persons.

This set is served on an opulent-looking tiered tray consisting of a mixture of sweet and savory nibbles as well as Khubtz Beef Brioche and Tashelhit Salmon Brioche, to name a few.

This weekend, you can celebrate Valentine’s or Galentine’s day with them by snacking on their complimentary dessert. Only one complimentary dessert will be served per table and with a minimum order of a main (T&Cs apply).

Sources: 1 & 2

 

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Lobang: https://www.moneydigest.sg/retailtainment-the-future-of-online-shopping/

Due to the restrictions imposed by the COVID-19 pandemic, a lot of holiday shopping shifted online.

A 2020 report from McKinsey & Company showed that 37% of respondents intended to spend more money online during the holidays compared to their spending last 2019. The report surveyed a whopping 3,500 shoppers from United States, United Kingdom, China, Germany, and France. Additionally, Chinese e-commerce giants JD.com and Alibaba set new records by racking up about US$115 billion in sales across their websites during the 2020 Singles Day event.

“2020 has been a year of accelerated (digitalization) and we believe that it is a shift to online lifestyles that is broad, deep, and irreversible.” – Terence Pang, COO of Shopee

As the online shopping scene continues to flourish, retailtainment has become a viable tool for sellers. As the name suggests, retailtainment is the fusion of “retail” and “entertainment”. It is all about enhancing the consumer’s experience by injecting enjoyable and amusing twists into the shopping experience. Sellers must focus on creating different experiences that induce an emotion.

MIXING LIVE STREAMING AND E-COMMERCE

Simply opening an online store or establishing a social media presence cannot cut it these days. You need to stand out from the rest by harnessing the latest technology and using other methods to improve the consumer’s shopping experience. This is where retailtainment and live streaming comes in.

Live streaming refers to broadcasting yourself in real-time. In Singapore, the live streaming e-commerce took off over the last couple of years due to the restrictions brought by the pandemic. Retailers could no longer rely on foot traffic alone!

In fact, media intelligence firm Meltwater reported that conversations around live streams and gamification of the online shopping experience in Singapore rose by 1890% on social media platforms and forums since March 2020.

Online marketplaces such as Lazada, Zalora, and Qoo19 used the power of live streams to increase their sales and digital traffic. Several brick-and-mortar retailers have used live streams for the same reasons too.

When it comes to live streaming or live selling, creating and maintaining good relationships with the consumers is the key to success. It is all about building credibility through quality products and service. These factors will keep your consumers constantly engaged and eager to buy more products. Good relationships can help you turn ordinary online shoppers into loyal customers.

Sources: 1 & 2

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